Case Study

Local Competition

Milwaukee’s real estate investment arena involves cutthroat competition, with numerous established players vying for attention. When you search for the related keywords, you will see a lot of websites related to real estate investors in Milwaukee.

Keyword Competition

The keywords “sell house fast Milwaukee” and “cash home buyers Milwaukee” faced stiff competition at the local and national levels. We must concentrate on all levels because a person wishing to sell their home may search from Wisconsin, a different location, or even a country.

Limited Online Visibility

The client’s website suffered from minimal visibility on search engines, translating into fewer leads and missed investment opportunities. It ranked low in search engine results for the intended search keywords.

Keyword Research

We conducted rigorous keyword research to pinpoint relevant keywords, focusing on “sell house fast Milwaukee” and “cash home buyers Milwaukee.” Additionally, we precisely identified long-tail keywords for Milwaukee’s real estate market. We added more local search keywords involving nearby areas like Bayside, Brookfield, Browndeer, Fox Point, Glendale, Greendale, and Menomonee Falls.

On-Page SEO Optimization

An overhaul of the website’s on-page elements started. It seamlessly integrated target keywords into meta tags, headers, and content. We ensured that incorporating SEO tactics doesn’t affect a visitor’s experience. Furthermore, localized content, encompassing neighborhood insights and Milwaukee’s investment landscape, was thoughtfully incorporated.

Google My Business (GMB)

SEO To Real Estate Investors rigorously optimized the clients’ google my business listing, ensuring accuracy in business information posted. Most people searching for local business trusts google, which can drive more traffic to our website. So, we focused on google business profile.

Local Citations

A proactive approach was adopted to build local citations across directories and real estate-specific platforms, significantly amplifying the client’s digital footprint. We have a database of directories for real estate websites. It helped us quickly improve the online visibility of our website.

Social Media Marketing

We created social media profiles so that local people have an easy platform to connect with us. We posted regular updates. The content we generated was primarily helpful in improving the lives of people. We focused on real estate related posts to attract more people. It helped establish the brand name and also enhanced website traffic.

Content Strategy

A strategic content calendar was curated to ensure a consistent stream of blog posts and articles discussing pertinent real estate investment trends, local market dynamics, and Milwaukee-specific investment opportunities. We also posted about the benefits of selling to real estate investors.

Backlink Building

We effortlessly executed a strategy to secure high-quality backlinks from local real estate blogs, reputable news outlets, and influential industry figures. We also focused on press releases and all digital options to build quality backlinks. We tried guest posts and ensured the landing pages could convert visits into business.

Monitoring and Reporting

The project was underpinned by diligent performance monitoring and comprehensive reporting, offering real-time insights into keyword rankings, organic traffic fluctuations, and lead generation trends. As we continuously monitored the changes, we knew where we lag, which helped tailor our strategy further. We also noted the steps that gave quick results and focused much more on them.